Tag Archives: how to

20 Steps To Being A Pinterest Superstar

20 Steps To Being A Pinterest Superstar

Posted by: Tracey Lott Heitzman on May 24, 2012 15:32. Posted in Multifamily Insiders

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How to be a Pinterest SuperstarSome of you may have already jumped on the Pinterest band wagon and some of you may still be wondering what exactly it can do to help increase traffic to your communities.

The number one reason to use Pinterest is for the referral traffic – that is the percentage of Pinterest visitors who click on links to go to other sites, is far higher on Pinterest than other social media sites, according to Mashable.com.

As of March 2012 Pinterest was ranked as the #3 social media site, with 104 million visitors.  Here’s the ranking:

  1. Facebook: 7 billion
  2. Twitter: 182 million
  3. Pinterest: 104 million
  4. LinkedIn: 86 million
  5. Tagged: 72 million
  6. Google+: 61 million

If you haven’t already signed your community up for Pinterest, you will need an invite from a fellow member.  In signing up our communities, I invited them from my personal account and learned that it was easier to register them using our Twitter accounts.  When using Facebook to sign up, it kept wanting to use the administrator’s information— not the community’s page.

Here are 20 Steps to Help You Become a Pinterest Superstar:

Read More…..

This is a great article by Tracey Lott Heitzman from our wonderful friends at Multifamily Insiders

I have read the twenty ways to become a Pinterest Superstar and if you want to know what is pinterest, how do I / you use Pinterest and much more, this is a great place to start finding out how powerful pinterest is and is becoming. – JW

Literary Agent Bruce Barbour on Submitting Your Book to Publish

Long Time Literary Agent Bruce Barbour Talks About How To Submit Your Book or Story

Literary veteran Bruce Barbour talks to OPM about how to submit your book to him.

[youtube=http://www.youtube.com/watch?v=GRmatbYQQ6c]
I met Bruce at the incredible Author 101 Event in Los Angeles. This interview is well overdue since I recorded in in 2011, but the information has not changed.

Bruce is a veteran literary agent and he tells it like it is, about getting your book to him. What he wants to see, how he wants to see it and many more tips and suggestions to make sure you get your stuff read and taken seriously. JW

Bruce Barbour Literary AgentBruce Barbour

Excellence in Literary Management

Bruce R Barbour has been active in book publishing for thirty years.

Known to friends and colleagues as “BRB”, Bruce is the fourth generation of a publishing family that has served authors and publishers for nearly 140 years.

In 1870, his great-grand uncles, Fleming H. Revell and Dwight Moody, started publishing Christian books. Following in the footsteps of his great-grand uncles, grandfather, and father, Bruce joined the Fleming H. Revell Company in 1975 after graduating with honors from Pepperdine University, Malibu, CA.

He has held executive positions at several publishing houses including Fleming H Revell Company (family owned-business sold in 1979), Barbour and Company (co-founded and Exec VP in 1983-1986), Thomas Nelson (VP, Publisher, 1986-1993), and Random House (VP, Publisher 1994-1996).

In 1997, Bruce founded Literary Management Group, Inc., a full service literary agency and publishing consulting firm that has represented best-selling authors and properties including Zig Ziglar, Sandra Felton and The Beginner’s Bible and consulted with publishing houses including Thomas Nelson, Zondervan, Gospel Light, Pneuma Life, Legacy, New Hope, White Stone Books and others.

Literary Management Group

Literary Management Group is committed to providing excellent support and counsel to authors and publishers of a variety of resources (print, multi-media, and electronic).

We represent adult fiction and non-fiction and recommend that authors of children’s, gift, poetry, illustrated and academic books seek out literary firms which specialize in these genres. A great source for seeking out agencies is at www.michaelhyatt.com.

Although we specialize in the area of Christian publishing from an Evangelical perspective, we have editorial contacts and experience in general interest books as well.

Services include:

Literary Representation

  • Preparation of proposals based on a proven template that presents features, advantages and benefits so editors can review and quickly determine if book concept fits their editorial strategy and publishing needs.
  • Development of publisher submission strategy that identifies the list of publishers and editors most likely to be interested in reviewing and publishing the book.
  • Negotiation of optimum terms in publishing contract; terms that are fair for author, and reasonable for publisher, so everyone wins when the book is successfully published.
  • Project management and facilitation with publisher to ensure author’s experience, from editorial through marketing and publication, is smooth and understandable.
  • Review of publisher’s royalty reporting so author is clear on what the statements mean and confident in their accuracy.

Publishing Consultant and Executive Coach

  • Needs Assessment of all phases of publishing process including: strategic planning; budgeting; acquisition; editorial; design; production; sales and marketing; fulfillment; customer service; and, financial systems
  • Management mentoring and training.
  • Turn-arounds
  • Acquisitions and Sales of Assets
  • Strategic Planning facilitation

Packaging

  • Development of content from manuscript through delivery of bound books to customer including edit, design, production, and fulfillment
  • Sales and Marketing guidance and counsel

For Editorial Guidelines and Proposal Templates, please visit: http://literarymanagementgroup.com

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Rick Frishman’s Author 101

Are you curious about what publishers like Harper Collins, Morgan James, Adams Media, Wiley, Random House, and Simon & Schuster are looking for? What is the best way to get your manuscript read when you’re an unpublished author? Want to know the biggest mistakes to avoid when writing book proposals? You’ll be engaged as these top pros share their expertise, reveal the inner workings of the publishing industry, and discuss various approaches to common marketing and publishing challenges.

Author 101 University Event Website: www.author101university.com

Speak Your Business in 30 Seconds or Less(tm) with Ann Convery

Ann ConveryAnn Talks About How to Increase Your Sales, Leads and Clients in 2 Minutes

How would you like to attract up to 50% more cash, clients and business in the next few weeks?

Effortlessly attract new business in 30 seconds or less with no visible sales technique. Anywhere. Any place. Any time.

I met Ann at a training given by Gary W. Goldstein, the producer of the movie “Pretty Woman”.

Gary was teaching his course “Scaling the Great Wall of Hollywood” and he brought Ann in to speak to the group about how to take their current elevator pitch and update it so that it would, not just let people know what you did, but it would also be able to touch the person in the core of their brain and get them to get excited about what you did. – JW

So after sitting down with her for a personal consultation, I was amazed at what she had taught me in a 15 minute meeting.

My expectation was that she would help me refine my pitch somewhat and that would be it, but refine is not the word. Propel to a new quantum place is a better description.

Update: I recorded a video with Ann at Author 101 in Los Angeles. Although we go into much more detail in this podcast we do have a very interesting conversation I know you will enjoy. Here is the link to go check it out. http://onpurposemagazine.com/2012/04/11/ann-convery-video-interview-at-author-101/

Here was my pitch:

Q. What do you do?

A. I consult with businesses to help them use Twitter.

A great short pitch right? I would say it and get little or no response. “Oh that’s great! Which way to the cheese platter” or “I don’t know how to use that Twitter thing yet”.

Ann told me about the Lizard or Old Brain and how it needed to hear what it wanted or it would shut down and put into hibernation, the conscious brain.

We took my pitch and changed it to…

A. I help people like you increase their targeted client or prospect list by 1000+% in 3 months!

BANG…

At first I said sounds great… then I used the pitch. Most everyone replied with Really! How do you do that?, Can you do that for me., Wow I could use that service., Wow, I have a friend that really needs that…

The difference in response was night and day. Ann has hit on something really basic and useful and you have to listen to this recording because Ann goes into detail and shares over twice as much as she shared with me during that first meeting.

You will walk away with tools and strategies to make a difference in how you talk to new and old clients that will help you increase and propel your business to new heights in less than 2 minutes…

A NOTE: Ann is great at the elevator pitch, but it only begins there. She can help you will all aspects of corporate and business communications and marketing. – JW Najarian

Ann Convery

Ann Convery is an international speaker, seminar leader, trainer and author. Her list of clients reads like a “Who’s Who” of top professionals in the fields of politics, medicine, law, business, health and beauty.

For 17 years she has prepared clients for:

  • CNN
  • 60 Minutes
  • The New York Times
  • Time Magazine
  • Oprah
  • People
  • Vogue
  • and other outlets.
Ann’s extensive background in media training led her to create her popular program, “Speak Your Business in 30 Seconds or Less™”. This radically different approach to marketing has enabled Ann’s clients to generate up to thousands of dollars in business, sometimes within weeks.

Ann has also been interviewed by The Los Angeles Times, Cosmopolitan, First for Women, Presentations Magazine,and many other media.Ann is a highly sought after international speaker.Clients call her from all over the U.S., Europe, the U.K., Canada, Mexico and Australia.Ann has delivered over 125 speeches and trainings for corporate and private groups in Barcelona, Madrid, Mexico City, New York, Chicago, Seattle, and California.

A top-selling author, Ann’s second book was published by Harper Collins in May 2006. Ann has published numerous articles including several columns for the Los Angeles Business Journal.

Products

Ann has a few products that will be of interest to you. CLICK HERE to find out more…..

Ann’s Website: http://www.annconvery.com

Bill Crosby – Wickedly Smart Marketing and Social Media Strategies

Bill CrosbyBill Crosby; Not a Famous Actor or Comedian, but one of the hottest on-line marketers on the Web.

If you are a devotee of the social media circuit, (translation – you spend too much time on the internet) you have seen Bill Crosby’s face, voice or name, pop up on your screen somewhere.

If so, then Bill needs no introduction and I’m sure you’ll enjoy this interview.  However, if, unlike us Fools, you actually have a life, then you should know that Bill is one of the few internet marketing guys that we consider a mentor.  While he has far more to offer than we could put in a single interview, we did our best to get Bill out of his internet bubble as he joined us in the Fools Lounge.  And you’ll hear why we intend to have him back again and again.  Listen in!

Bill CrosbyWe don’t care about the number of followers he amassed.. it’s a lot. And we won’t get into the amount of money he’s made… we’re jealous. When it comes to the world of Twitter, and making the most of it, nobody knows the terrain better than Bill, so, we follow him.

@BillCrosby


One of the things that we like about Bill, is his willingness to share his knowledge. Yes, he does it to make money, of course, but he does it in earnest. To that end, he keeps the price of his products as low as he can, and does his best to give more than he gets paid for.

Bill worked his fingers to the bone, to gain the knowledge, learn the techniques, and gamer the following that he has now. And actually, the Internet changes so very quickly that Bill readily admits he is still working his fingers to the bone. But that is exactly what motivates him to keep coming up with ways to “automate” the marketing process. With a clear understanding of how difficult it is to get started, Bill put together his Content Factory, the essence of which is to “Get Totally Customized Content Fed Into Your Social Media Networks Designed to Engage Your Current Followers, Get New Followers and Build YOur presence ON Autopilot!”