Tag Archives: social networking

Top 10 Ways to Use Pinterest for Business

by Bill Crosby on April 5, 2012

For those of you who do not know, Pinterest is the newest and fastest growing social media website today, and how to use Pinterest for Business should be on your mind. Pinterest  has been able to reach 10 million unique monthly visitors – faster than other social networking sites including Facebook, Twitter, and Google Plus. From November 2011 to January 2012, Pinterest’s unique site visitors went  from 4.8 million visitors to 11 million.

Many business people may look at this as a small site, but the truth is, it is not. New members and users are growing at a fast pace since it started. So, by the looks of it, entrepreneurs and markers cannot underestimate the power of Pinterest for Business.

According to Pinterest’s database, 80 percent of its users are female – which means it is now a powerful tool to attract female customers on the Internet. Below is a list of the top 10 ways to use Pinterest for business…… Read the whole Article: Top 10 Ways to Use Pinterest for Business.


Bill Crosby is an Internet Marketer and Social Media Evangelist who keeps up with the most current social media trends and is in the trenches marketing his products successfully.

His Twitter course started me on my social media journey and his products are always very valuable and well produced. – JW

Social Media Week Here We Go!

What is Social Media?
And Why does it have it’s own week?

Social Media Week started here in Los Angeles at the vLounge in Santa Monica, CA. A very noisy networking mixer of social media gurus, marketers, networkers and media experts.

Social Media is a term that is a bit hard to define by many of the professionals in the field. Are we talking about the media itself, word, video, audio, graphics? Are we talking about networking, marketing? Social media as a term, seems to now encompass the complete realm of web collaboration; social networking, social marketing and social media…

I just found out about SMW from my new friend Rey Ybarra. Thanks Rey. I do not have the whole scoop yet, but I have a week to figure it all out.

What I got from the opening party was that this event is going on simultaneously in the following countries and that it is the second year for the event.

Guests at last nights event were a very diverse set of social media experts and others that need social media help. Many I spoke to that had been to last years event, thought that last years event was good and this years is already better and the newbies to the event seemed to have clear goals to network and work at forming alliances and JV’s.

Others just want to know more about the where, what and why of social media.

Stay tuned as I pick up more information and get some tasty interviews! I have already met some powerhouse talent at this event.

For more info go to http://socialmediaweek.org/

Leveraging Social Media to Find More Deals and Dollars in Commercial Real Estate

JW Najarian interviewed by Value Hound Academy

Leveraging Social Media for the Commercial Investor or Professional

JW NajarianJW Najarian Founder of one of the largest Commercial Investment Groups on the web and co-founder of the CRE Distressed Assets Association talks to ValueHound about the truth about using social media to build leads, find funding, deals and resources.



Wednesday September 21, 2011, 11 AM PST / 2 PM EST

We are pleased to pass on an invitation from Value Hound Academy to attend their webcast interview with JW Najarian, Founder of membership website CREDAA- Commercial Real Estate Distressed Assets Asscociation and CREPIG- Commercial Real Estate Professionals and Investors Group.

Leveraging Social Media to Find More Deals and Dollars

Finding great deals and the financing to get your deals funded has become very competitive.  If you’re like most, you read about other real estate investors finding and closing great deals, but you are scratching your head wondering how are they finding these deals and dollars?  How are they uncovering off market deals and beating others to the best deals?  Where are they finding the equity and debt funds to get their deals closed?

To get answers to these questions, we are speaking with JW Najarian, a leading expert on how to leverage social media to build strong personal and business relationships so that you can find more deals and dollars. JW has founded many leading social media sites, including the largest group of almost 11,000 members on LinkedIn called CREPIG, Commercial Real Estate Professionals and Investors Group.

JW, teaches us the ABC’s of using social media to improve our real estate businesses.  He will teach us how to effectively use the tools of the new economy to give us a competitive advantage in the marketplace.

In this interview with JW, you will learn:

  • How social media will help you find more deals and dollars
  • The biggest myths and misconceptions of using social media
  • How members of JW’s many social media sites are profiting
  • The biggest mistakes investors are making using social media
  • The “must have” tools for rolling out a social media campaign
  • Why it’s in your best interest to starting using social media
  • The best social media strategies to get results
  • The do’s and don’ts of communicating within social media sites

If you are looking for a competitive advantage to build your real estate business and find off market deals and dollars, then you need to listen to this interview with JW Najarian.  This timely interview will help you set-up your social media campaign to build strong relationships. JW reveals to truth about using social media to leverage your business so that you step into the new economy and don’t get left behind.

To sign up to this F.R.E.E webcast, please click on the link below:


Klout, What is It, How does it work?

logo kloutKlout is about network influence and What they call True Reach

Network influence

Network Influence is the influence level of your engaged audience. Engagement is measured based on actions such as retweets, @messages, follows, lists, comments, and likes. Each time a person performs one of these actions it is a testament to the authority and the quality of your content. Capturing the attention of influencers is no easy task, and those who are able to do so are typically creating spectacular content.

True Reach

True Reach is the size of your engaged audience, eliminating inactive and spam accounts. Klout calculates influence for each individual relationship. For example, if you are followed by a person who follows 5,000 other people and you have never interacted with this person, share very few common friends, and generally don’t tweet about the same topics, it’s likely that the your tweets are barely seen by this person, and you probably have little to no influence over them. On the other hand, if a person takes the time to put the user on a Twitter list, it means they really value the content the user produces, and will increase the influence the user has over them.

Klout will break down all your different scores, but they do give you a Klout score which is your overall rating on Klout.

The Klout Score

measures your influence online based on data from Twitter, Facebook, LinkedIn and soon, other networks. Our philosophy is that influence is the ability to drive action so we focus on tangible indicators of influence like @ mentions, retweets, likes, and comments. Currently they use over 35 variables total and you can learn more at klout.com/kscore

Data Limitation

Scores are updated daily, but all scores are for past 30 days and no historical data is kept. This means your score is about what you are doing for the web lately.

What is +K?

+K allows you to share that someone has influenced you recently in a topic. Just go to their topics tab and click the +K button next to the relevant topic. Learn more.

Most of this information is right from the Klout Site. Unrelievedly, it was the best explanation I could find.  You can also find great info at: The Social Media Examiner http://www.socialmediaexaminer.com/is-klout-a-good-judge-of-your-social-media-influence/

Starting with how many people follow you or like you or are connected to you, the social networking world has kept score, but now everyone wants to know what this all means.

Ok so I have built huge lists; Do they hear me or see my stuff. Is all the Facebooking, LinkingIn, Twittering, Digging, and Stublling all over each other help us, be better people, sell goods and services or help the world as a whole?

What Klout does do, is a pretty good job of giving you a score or allowing others to see your score. This can help you if you are a marketer or social media educator as the world can now tell if you know what you are talking about.

Having a list is useless unless that list sees you and Klout shows you if you are being seen. It can be fooled as with all the systems.

My thought is that it is fun and shows great promise. I have been using Empire Avenue which is a game that rates you like a company. You have shares and your share price is based on the amount of people that see you on Twitter, Facebook, Flickr, YouTube and all your blogs. It is great if you don’t let the tail wag the dog.

EAv can become addicting. If I add my share price to my Klout score and divide it by my followers I become very confused!

The truth is that if you have more that one Twitter account your score is not as reflective as it should be. The technology is moving and someday, all people will want to know is what is your score. – JW

How to Be The Perfect Networker

How to Be The Perfect Networker by Ken Rochon

So who is Ken Rochon and what can he teach me about being the perfect networker? Well first he is the author of the book “Becoming The Perfect Networker”  Succeeding One Connection at a time.

Ken is a passionate doer. He is a great networker because it is impossible for him not to be one. Ken loves people and places and has to go to every place he hears about and meet as many as he can get to.

But Ken is not just excited about meeting others, he has taken the time to put the new social media to the test, by joining just about everything and trying everything else.

Ken’s book is an homage to his triumphs and failures and he shares all he has learned. Ken is about the Zen of Tao and his book gives exceptional down to earth advice on networking while also taking networking to an almost spiritual level.

Ken shares his love of graphics and print with his love of travel and people and has put together a complete guide to the universe of networking. He has not left anything out. Ken not only belongs to most of the important social networking sites, but he has his own rather successful site and he uses his site to preach and teach his style and method of networking that covers every inch of the web from blogging to social media, marketing and networking. Ken also seems to take everything to the next step.

The Perfect Networker Site


Perfect Networker is a community designed to help connect you with business professionals from all over the world!

We are a community of collaboration… an open network designed to facilitate the needs of its members. We encourage our members to connect with others, share ideas, refer business, generate support for a project, take an online conversation offline and build a relationship!

Perfect Networker is a community of business professionals committed to supporting each others’ success. Take the time to build valuable business relationships by connecting with the members here and your business will thrive!

Yes this book is crammed full of useful information and some that seems not to belong like a page of Universal Hand Signing, but as you get to know Ken you will get why this belongs in a networking book. Ken has taken the time to learn to say hello in a staggering amount of languages and has added them here for you to learn also.

Ken is eclectic, funny, brilliant and at times a bit crazy, but it is working for Ken and many others. Ken gets that networking is not about collecting lists of names or peoples cards, but don’t ever forget your card or Ken will probably roll his eyes at you.

Bob Schecter and I got the chance to talk with Ken about becoming the Perfect Networker and I have to say I am not sure we got to the point where we actually answered the question straight out, but we did get to the hear from the part of Ken that makes him a perfect networker. His love and concern for others. He is now part of a reality TV show called the “Goodfellas” where the participants were choosen because of their philanthropic natures.

Ken is Becoming The Perfect Networker and he can help you become one too.

Ken was late to the call, which sucked and I have to say it took me a minute to warm up to him, probably cause he was late, but we soon got on a rant and went too far in too many directions, but although we usually do a fair amount of cutting and editing to make sure these audio podcasts stay interesting, I decided to leave the conversation as is because I wanted the listener to make up their own minds.

I also left the first 15 or 20 minutes of the call where Bob and I were waiting for Ken as this stuff was very interesting, as we talked about upcoming and past shows and just had some fun.

If you get a moment you can also visit Ken at www.KenRochon.com. Ken is an avid photographer and you have to see his shots he has taken all over the world. I look forward to having another more pointed conversation with Ken.

We hope you enjoy this Networking Fools Audio Podcast Presentation, a Network Alchemists Production.

And don’t forget to check out Ken’s newest book, “How To Make Friends Around the World”.   It will teach you or your child how to speak 9 of the biggest languages in the World. They will never be the same when they can relate to so many. Sale price is $20 plus $5 shipping and handling. Order 2 and shipping and handling is FREE.