Tag Archives: pachamama

Saving and Reforesting the Brazilian Rainforest with Alana Lea

The Atlantic Rainforest in Brazil is already 93% gone, but it can be restored.

Alana Lea, Author of Trees of Transformation, talks to OPM about the tragic plight of the Atlantic Rain Forest and solutions that can be implemented to allow sustainable reforestation of this very important eco system.

A few years back I helped co-found and was on the member board of Humanity Unites Brilliance (HUB)

This was a wonderful organization built on the concept of sustainable giving. Non-profits, who have to compete (beg) for funds, send a percentage of the donations out to the field and then go back to compete for more. An unsustainable process at best.

HUB was a short success for reasons I will not go into here. It did, however attract some of the top philanthropists and thought leaders of our time like Lynn Twist, Barbra Marx Hubbard, Jean Houston, Jack Canfield, Dr. Michael Beckwith and many other wonderful people.

Alana Lea was one of those incredible people. Alana is a true and caring giver. She was never shy about lending her talents or time for a great cause or just to help.

I want to thank Alana for taking the time to sit down with me, as she is truely a busy person, to explain what is going on in the Atlantic Rain Forest and how we might be able to help her organization help the people, the forest and ultimately the world, by reforesting this most important world resource – JW

The Atlantic Rainforest in BrazilThe Atlantic Rainforest

From Wikipedia

The Atlantic Forest (Portuguese: Mata Atlântica) is a region of tropical and subtropical moist forest, tropical dry forest, tropical savanna, semi-deciduous forest and mangrove forests which extends along the Atlantic coast of Brazil from Rio Grande do Norte state in the north to Rio Grande do Sul state in the south, and inland as far as Paraguay and the Misiones Province of Argentina.

The Atlantic Forest is characterized by a high species diversity and endemism.[1] It was the first environment that the Portuguese conquerors encountered over 500 years ago when it was thought to have had an area of 1 to 1.5 million km2 and stretching an unknown distance inland.[2]

Currently, the Atlantic Forest spans over 4000km2 along the coast of Brazil and in a small part of Paraguay and Argentina.[3][4] In Argentina, it is known as Selva Atlántica.

The Atlantic Forest is now designated a World Biosphere Reserve, which contains a large number of highly endangered species. The enormous biodiversity of the Atlantic Forest results in part from the wide range of latitude it covers, its variations in altitude, its diverse climatic regimes as well as the geological and climatic history of the whole region.[4]

The Atlantic Forest is isolated from is neighboring large South American forests: The Amazon Region and the Andean Forest. The open vegetation of the Caatinga and the Cerrado separate it from the Amazon, and the dry vegetation of the central depressions of the Chaco separate it from the Andean Forest. This isolation has resulted in an evolution of numerous endemic species, such as lion tamarins, woolly spider monkey, and marmosets.[4]

Alana Lea

Born in the midst of the most diverse and endangered rainforest in Brazil, Alana was given purpose. But it took a lifetime to discover how being a horticulturalist, a Smithsonian botanical artist, an entrepreneur, a traveler and a public speaker could serve her purpose of rainforest renewal. She has become a real life Lorax.

Trees of Transformation - Alana LeaAuthor of Trees of Transformation

Trees of Transformation is the first in a series of wake up storybooks about the people who are taking a stand for Nature in the midst of corporate giants.

One of those people is Alana Lea, who became an advocate for the Atlantic Forest in Brazil where she was born –– now 93% gone. Her concerns about deforestation, climate change and global warming transformed her into a full time activist.

Discover what she learned as a social entrepreneur, on a mission of organic reforestation, competing with international non-profit greenwash. You’ll meet the people who inspire her, and deepen her determination to find solutions, as well as what gives her hope.

This is the story of an on the ground ecological/environmental activist, inviting you to discover, innovate, partner and find solutions with her, creating the future we all want for our children.

Alana Lea is a Change Agent.

She’s a founding member of the Women Speakers Association, a facilitator of  Pachamama Alliance Symposiums – Awakening the Dreamer, and US Ambassador for the global reforestation NGO – WeForest.

She is social artist.

Accomplished in botanical art with work in the Smithsonian,
publications, a line of eco-textiles features her designs of the rainforest. She has also created Peace Through Art events for more than 20 years, known for her  service to the Peace Alliance.

She is a social entrepreneur.

As founder of Rainforest ECO, she’s raised both awareness and money for  reforestation in her homeland, Brazil. She represents the Nativas Nursery Association of organic tree growers in Sao Paulo state, offering their trees to the  global public through a tree gifting site – www.iGiveTrees.com.

Together, they have replanted 4,194 trees in the Atlantic Rainforest since 2011.

She is a storytelling earth activist.

Alana inspires audiences to renew hope for the future with talks which include:

  • For Closure – Plant Your Hopes
  • Find Your Footing in the Unknown
  • The Story of a Trillion Trees

Please send me to Rio+20 Earth Summit to be YOUR voice for climate cooling

Read my blog on Huffington Green

Author of Trees of Transformation ~ an Adult *Wake Up* Story Book ~

I Want To Be Me Movie – Interview with the Producer

I Want To Be Me Banner

I Want To Be Me

A Touching New Film at the Possible Futures Film Contest – Has Won The Peoples Choice Award in the Human Fullfillment Catagory!

[vimeo http://www.vimeo.com/25164794 w=500&h=285]

Watch it Now

“I Want To Be Me”, is a short film, less than 3 minutes long, written and directed by Lauren Selman and produced by Pina De Rosa, and is about amplifying the voice of our children and reminding us that the future depends on being ourselves and following our dreams. You know it’s up to you, what do you want to be?

Here is an excerpt from the congratulations letter sent to Pina:

How the audience received the film. In the words of the Project Manager:

“This evening, at the 2011 Possible Futures Film Contest Awards Ceremony it was announced on stage followed by a second screening of your wonderfully meaningful film, that I Want To Be Me was the winner of the People Choice Award in your submitting category of Human Fulfillment !! (and btw  – Jon Love announced this category and your film winning) There was such joy in the air as your film completed its dual screening this evening in front of a fully packed theatre. It was amazing to see this truly human connection about living a live of individuality on the large screen. (I’ve been screening it on my laptop – and I really smiled from ear to ear this evening for you) Nice work!

It has been an honor to watch people enjoy your work on film. Thank you for holding the world so preciously in this tale. It was wonderful having your film be a part of the first annual Contest and hope you will consider submitting in 2012.”

I recently met Pina De Rosa through a good friend. I got a chance to spend a little time with her and hear her story and some of the projects she had done and others she was working on.

Lauren Selman and Pina De Rosa

Lauren Selman and Pina De Rosa

I was amazed at her accomplishments, her I can do it attitude and then I got to see some of her work, as you can by going to www.IWantToBeMeTheMovie.com or by clicking on the Vote Graphic above. But, you be the judge and let me know by commenting below, what you thought. (The Voting is over and the film Won!)

You will get a chance to watch the short movie before voting, but I think you will have no problem voting for this cute and funny little movie that really made me sit back and think a bit.

If you are like me you spend your time doing the day to day and sometimes you forget to ask yourself simple, yet important questions.
Even if you do not want to vote, go watch the it. – JW

Check out the Audio tramadol Interview above, as I took the chance, before she left on a to Africa, to call Pina and ask her some questions about the movie and the contest.


possible futures film contestA new global film contest to reveal visions of a positive future

The Possible Futures Film Contest is a bold new film event challenging storytellers of the world to create a new vision for the future of humanity — one that will become defined by our relationships to human justice, environmental sustainability, peace and individual fulfillment.

These stories on film, from citizens of the world, have the potential to highlight and envision change that benefits people, the planet and its ecosystems. We strive, in open-hearted consideration of one another, to bring forth a new path for the world — one of harmony, peace and love.

Creating your story is simple, and there is no entry fee. Everyone is encouraged to participate, at any skill level. Five world-class judges will select the top two Awards as viewers select five People’s Choice Awards.


Gratitude InternationalGratitude International is Pina De Rosa and I did a separate interview coming out soon about what she calls Quantum Communications (sometimes referred to as Ninja Communications). Cool stuff. Here is some background on Gratitude International and Pina De Rosa

pina de rosa

Pina De Rosa - President / CEO of Gratitude International.

Pina Anna-Grace De Rosa, award-winning producer and high performance results coach, was christened Giuseppina in Italy, her country of birth. When she turned 11, Pina’s family moved from Naples to Lausanne – making this the first journey in a lifetime of travel that has taken her around the world.

Pina worked in film production in her 20s, then started working in the personal development field and merged both her passions for media and transformation, making movies that make a difference.

Having coached thousands of people (one on one and from the platform) today she is an award winning Film Producer, a Master Results Coach and NLP Trainer, President/CEO of Gratitude International LLC, a company with a worldwide client base committed to empowering people to living their fullest potential — visions and dreams fulfilled. She loves it! She is extremely passionate about paradigm shifting, the power of making a difference, especially through film.

As an international speaker & high performance trainer, Pina De Rosa has been designing and leading live workshops, teleclasses and webinars for over 10 years now. She has been nominated as Los Angeles Business Journal Woman Making A Difference Award, 2 years in a row: in 2010 and 2011.

Besides keynote speaking and leading her own events, Pina has shared the stage with Barbara De Angelis, Loral Langemeier, Chris Howard, Alison Armstrong, Lisa Sasevich, Debbie Allen, Jill Lublin, Dr. Joanna Martin, Kerwin Rae, James Schramko, Lisa Haisha, Shellie Hunt, Chris Wise, Scott Martineau, Johnnie Cass, Sean Harris, Clinton Swaine, Benjamin Harvey, Todd Newton, Dave Vanhoose, Daven Michaels, Sean Bell, Larry Loik and Kelly O’Neil to name a few.

Jack Canfield

Testing WordPress Post with this pic from Flickr

How cool is this… I just left Flickr where it allowed me to share this pic with this site.

Very Cool…

OK about the pic.. I was at a Humanity Unites Brilliance (HUB) conference and Jack was speaking there. Gary Goldstein graciously introduced us and we sat down and listened to Jack tell us about his recent trip to South America where he got a chance to hang out with the natives..

Great stories from a very nice guy.

Gary took this photo as Jack was leaving to speak.

Thanks Gary.

Jack’s Site: http://www.jackcanfield.com

Gary’s Site: http://branddesigner.com/gary

An interview I did with Gary for this site: http://onpurposemagazine.com/2011/01/26/gary-w-goldstein-failing-forward-and-other-life-lessons