Tag Archives: product launch

Be Your Own Publicist Now with Lisa Schneiderman

Well Known Hollywood Publicist teaches you how to be your own publicist

Lisa Schneiderman has worked with the top stars in the industry and has helped two people get on Oprah. Although she makes no promises about getting you on Oprah; Lisa does talk about how any business of any size can use these Hollywood marketing techniques to launch or rocket their products or services to new heights and greater success.

 

Lisa Schneiderman and JW Najarian

JW Najarian Co-Founder and Executive Fool with Networking Fools had the pleasure of sitting down with Lisa to talk about how she started and how she became a power house in Hollywood.

Lisa shares her stories and tells us about a course she does only twice a year, to show a few lucky people how to do it themselves. JW has worked on a few projects with Lisa and knows first hand that she is the real deal. Watch for Lisa more and more on Networking Fool as Lisa has now joined us as a Networking Fool correspondent.

We are so happy and proud to have her aboard. Lisa and JW just got back from the BraveHeart Women’s Global Community Rise

Lisa Schneiderman and Marianne Williamson

Lisa Schneiderman and Marianne Wiliamson

Celebration, honoring wonderful and and inspired women around the world. Lisa interviewed many celebrities for Networking Fools and her incredible new non-profit organization Revolution Yes.

Stay tuned as you will hear more from Lisa soon.

Schneiderman Public Relations began in 1998 as a boutique entertainment and cause-related agency. Founded by Lisa Schneiderman, it has always been at the intersection of where humanitarian and social causes meet celebrities and the entertainment world. Evoking social change through positive messaging has always been a common theme.

Clients have included Vanity Fair Pre-Golden Globe Party; Nike; Clear Channel; Miss America 2002 Katie Harman Ebner; Celebrity Photographer Veronique Vial; Best-selling author Dr. Judith Orloff; COACH For Kids; Millennium Woman Foundation; Amazing Woman’s Day with Marsh Engle; Spiritual Cinema; Hollywood Film Producer Stephen Simon; NY Times Best-selling author Neale Donald Walsch; Conversations with God (The Film); Downtown Marketing Initiative for the City of Portland, Oregon; The Last Chance Summer Dance with music stars such as Nick Lachey, Jessica Simpson, Mandy Moore, Billy Idol, Tone Loc, L. L. Cool Jay, Young MC and Tyrese, as well as American Idol stars such as Kelly Clarkson and Justine Guarini.

Lisa Schneiderman and Shannon Tweed

Lisa Schneiderman and Shannon Tweed

The Braveheart Awards with Ellie Drake, Paul Ryan, Dr. Maya Angelou, Courteney Cox, Marla Maples, Loni Anderson, Frances Fisher, Rolanda Watts, Stefanie Powers, Les Brown, Carol Channing, Delta Burke, Kate Edelman Johnson, Dr. Michael Bernard Beckwith and Rickie Byars Beckwith and OmniPeace Founder Mary Fanaro. The Body & Soul Conference with best-selling authors such as Wayne Dyer, Jean Houston, Joan Borysenko; Voices Lecture Series with Gloria Steinem, Gail Sheehy, Susan Stamberg and Bay Buchanan and Fitness Celebrities Debbie and Carlos Rosas with The NIA Technique.

In 2003, Schneiderman Public Relations merged with the legendary and late Hollywood publicist, Lee Solters of Solters & Digney (whose career spans 50 years building the careers of the most revered stars of our time, including Frank Sinatra, Barbra Streisand, Bette Midler, Dolly Parton, Michael Jackson, Liza Minnelli, Whoopi Goldberg).

As Executive Vice President, she expanded her “red carpet” and “VIP room” experience with celebrities such as Halle Barry, Oprah, Diana Ross, Faith Hill, Chaka Khan, Jennifer Love Hewitt, Pierce Brosnan and many more.

Schneiderman Public Relations re-launched in 2005 and Lisa Schneiderman opened a private consulting business which continues representing change agents and some of the world’s most prominent cultural creatives, helping to bring meaning of their work into focus so that others may benefit from the work they offer.

Schneiderman Public Relations has successfully branded, launched and managed personalities, products, books, films, businesses, non-profit organizations, musicians, authors and grassroots campaigns–many of which have become high-profile status. All media campaigns have had National and often International coverage, including two client spots on Oprah.

SERVICES INCLUDE:

  • International, National, Local Campaigns
  • Red Carpet Events
  • Celebrity Representation
  • Book Proposals
  • Strategic Marketing
  • Business/Project/Campaign Planning
  • Website Creative Direction
  • Platform Development
  • Branding
  • Media Outreach
  • Media Training/Coaching
  • Broadcast Monitoring
  • Clipping Service
  • Video Monitoring
  • Message Crafting
  • Copy Writing/Editing
  • Image Development
  • Literary Advisor
  • PR Coach
  • Literary Coach